Caring for Your Bras

Your bras work hard every day, supporting you, shaping you, and helping you feel confident. To keep them looking good and fitting well, it’s important to give them the care they deserve. With the right routine, your bras can last longer, feel more comfortable, and continue to support you just the way they should.

Why bra care matters

  • Longevity: A well-cared-for bra can last months longer than one that’s neglected.

  • Fit retention: Washing and storing your bras properly helps the elastic, straps, and cups keep their shape.

  • Skin health: Clean, fresh fabrics are kinder to your skin and reduce irritation.

Everyday care tips

  • Rotate regularly: Don’t wear the same bra two days in a row. Give it 24 hours to “bounce back.”

  • Store smartly: Lay bras flat or stack them carefully—never fold cups inside out or crush them.

  • Handle with care: Fasten hooks before washing to avoid snags.

 
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Washing Your Bras

The golden rule? Be gentle. Hot washes and harsh detergents break down delicate fabrics, lace, and elastic. While a washing machine might seem quick, it’s rarely kind.

Hand washing is best

Fill a basin with cool water, add a gentle detergent, soak for 15 minutes, and rinse lightly. No scrubbing, no wringing—just a squeeze and reshape.

Introducing Soak Wash

If hand washing sounds like a chore, here’s the good news: it doesn’t have to be.

Soak Wash is a no-rinse, eco-friendly laundry wash designed for delicate items like bras. Simply fill a basin with cool water, add a capful of Soak, submerge your bra for 15 minutes, then gently squeeze out the water and lay flat to dry. That’s it—no rinsing, no fuss.

  • Quick & easy: Perfect for busy routines.

  • Gentle: Protects delicate fabrics, lace, and elastics.

  • Fresh: Lightly scented or unscented options for sensitive skin.

Your bras deserve a little TLC, and with Soak Wash, giving it to them is effortless.
Order your Soak

About Soak

Soak is modern laundry care. Clean up with Soak’s eco-friendly formulation. Developed to be as easy on the environment as it is on your clothes, it’s the no-rinse clean you trust and love. Soak is perfect for your laciest lingerie, softest sweaters, baby clothes, quilts, swimwear, workout and sports wear and all the laundry you love.

love it. wear it. soak it

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Have a Question?

We'd love to hear from you if you have any questions

  • Bra fitting and consultation 
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